Globe Soft Drinks Limited Job Circular-2016

Brand Manager


Globe Soft Drinks Limited



Job Description / Responsibility
  • Manage and enhance a company’s brand or reputation in the public’s eye
  • Coordinate objectives with marketing, creative, and advertising departments
  • Ensure brand consistency
  • Develop and enrich customer service experience
  • Drive profitable sales, brand growth and loyalty for a number of business areas
  • Analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals
  • Develop accountability structure for stakeholders
  • Develop and execute brand management plans
  • Create and enhance agency and partner relationships
  • Leverage customer insight data to refine brand management
  • Identify brand-building areas
  • Ensure brand communication for areas of responsibility are consistent with the company and brand positioning
  • Develop and implement media planning, buying, and innovation strategies
  • Coordinate and manage content management and information sharing among departments, divisions and external customers and divisions
  • Provide design and direction for collateral, web, product packaging, and other visual communications media for the company
  • Help promote uniformity and consistency of brand
  • Assist in development and refinement of uniform graphic standards and visual brand strategies
  • Have an instinctive feeling about future product concepts
  • Have good analytical skills
  • Be a good listener, able to respond to results and consumer research
  • Be an excellent communicator, both verbally and in writing
  • Be able to work well with a wide range of people from different parts of the business
  • Be a team leader, able to inspire others
  • Be able to manage different projects at the same time
  • Be energetic and passionate about their product specialty
  • Be organized and methodical
  • Be able to work well under pressure
  • Have good presentation skills
Job Nature


Educational Requirements
    MBA in Marketing from any recognized university.
Experience Requirements
  • At least 4 year(s)
  • The applicants should have experience in the following area(s):
    Brand Planning/Development
  • The applicants should have experience in the following business area(s):
    Beverage, Food (Packaged)/Beverage, Group of Companies, Manufacturing (FMCG)
Job Requirements
  • Age 32 to 38 year(s)
  • Only males are allowed to apply.
  • In case of age (as per circulation), experienced candidates may be relaxed.

Job Location


Salary Range
Other Benefits
    Competitive and negotiable remuneration package, depending on qualification and experience; additional benefits will be provided as per company policy.
Job Source Online Job Posting


Application Deadline : Dec 31, 2016

Company Information

Globe Soft Drinks Limited Address : Nobosristo: Plot No # 3/KA, Tejgaon Industrial Area, Dhaka-1208 Web : Business : Globe Soft Drinks
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